You ever wear Britannia Jeans? I did. Can you find them now? Prolly not. The commercials would go something like this, "My home is in Pacoima, but I live in Britannia."
In our present Los Angeles Space/Time, the tag line might be, "My rent is overpriced, but I live off the Kogi Truck."
Check this LA Times Story re the Kogi truck.
http://www.latimes.com/theguide/la-fo-kogi11-2009feb11,0,913818.story
Brilliant or Britannia?
*****
For your free-associative pleasure, my favorite Sergio Commercial
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